Can you tell us what drew you to illustration/design?
Rutger: I started doing graffiti which made me draw a lot of letters, that was the starting point. Later, when I was doing eventmanagement school, I was working on logo designs and flyers of the events I was involved with and that interested me more as organising the party itself, so I quit that education and went to art school. I was always drawn by amazing flyers and artwork for events.
Do you have any formal design training?
Rutger: I studied graphic design at art school St. Joost in the Netherlands. I was taught the basics there, but in any career path or any learning curve for that matter, the best training is just making miles. A lot of miles. I wasn’t the most talented, but I think my persistence and ambition made up for that.
Question: Where do you live?
Question: Can you describe your studio for me?
Rutger: I work from home. I used to have a studio where I did my work but at some point I decided I wanted to save that money and see how it felt to be working from home again. It was the best decision ever, I work way more efficient, and it feels very liberating to work your hours intuitively.
Question: How do you get the best ideas?
Rutger: Mostly not behind my desk. Often when Im taking a break and let the question go, an answer pops up. This could be during making food, running, doing groceries or whatever.
Question: Who or what is your biggest inspiration?
Rutger: It can be anything, but if it makes me look twice and think ‘woaah, that’s cool / smart / innovative / beautiful’ it triggers me and motivates me to make stuff myself.
Question: What technique do you use?
Rutger: I work in vector and 3D. I love working in Illustrator, it’s very meditative. I also like the 3D environments working in 3D (CGI) and even the retouching in Photoshop after rendering. I think every tool that you master to a certain extent feels comfortable and relaxed to work in.